Layout, cover design, jacket design, typography, photography, and art direction for Creative Culture, the second edition of Cultivating a Creative Culture. The process of design, assembly, and iteration evolved from edition-to-edition, introducing a hardcover format for the second as well as a new cover illustration.
Bobby Price’s illustration style aligned perfectly with the tone of the book's material. Justin wanted a genderless character to be in the chapter illustrations, and they conceived the idea that this character would be demonstrating / interacting with the general theme of the respective chapter in kind.
And, amongst all the noise of a shelf in a bookstore, the cover was designed to be iconic and memorable.